Studies to improve consumer hedonic measures : a comparison of hedonic measurement techniques and the development of a method to evoke consumption contexts in a laboratory test setting (Q112887054)

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2011 doctoral thesis by Karen Ann Lusk at University of Otago
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Studies to improve consumer hedonic measures : a comparison of hedonic measurement techniques and the development of a method to evoke consumption contexts in a laboratory test setting
2011 doctoral thesis by Karen Ann Lusk at University of Otago

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    Studies to improve consumer hedonic measures : a comparison of hedonic measurement techniques and the development of a method to evoke consumption contexts in a laboratory test setting (English)
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    7 May 2011
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