The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets (Q106686346)
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scientific article in Marketing Science journal
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets |
scientific article in Marketing Science journal |
Statements
The Effects of Online User Reviews on Movie Box Office Performance: Accounting for Sequential Rollout and Aggregation Across Local Markets (English)
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2010
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