Property talk:P1716

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Documentation

Descriptionbrand of a product
Representsbrand (Q431289)
Data typeItem
Domain
According to this template: product (Q2424752)
According to statements in the property:
product (Q2424752), type of manufactured good (Q22811462), album series (Q20671381), record label (Q18127), music release type (Q106043376), fictional company (Q5446565), retail chain (Q507619), product line (Q110375331), model series (Q811701), model series (Q31836768), hotel (Q27686), commercial building (Q655686), video game series (Q7058673), brand (Q431289), service (Q7406919) or facility (Q13226383)
When possible, data should only be stored as statements
Allowed valuesinstances of brand (Q431289) (note: this should be moved to the property statements)
ExampleLevi's 501 (Q3237209)Levi's (Q13085298)
Mercedes-Benz W205 (Q15312688)Mercedes-Benz (Q36008)
Fitbit Alta (Q25907392)Fitbit (Q63676444)
White Castle (Cherry Hill, NJ) (Q109740537)White Castle (Q1244034)
Tracking: usageCategory:Pages using Wikidata property P1716 (Q21037786)
See alsomedia franchise (P8345)
Lists
Proposal discussionProposal discussion
Current uses
Total19,496
Main statement19,38199.4% of uses
Qualifier1020.5% of uses
Reference13<0.1% of uses
Search for values
[create Create a translatable help page (preferably in English) for this property to be included here]
Type “product (Q2424752), type of manufactured good (Q22811462), album series (Q20671381), record label (Q18127), music release type (Q106043376), fictional company (Q5446565), retail chain (Q507619), product line (Q110375331), model series (Q811701), model series (Q31836768), hotel (Q27686), commercial building (Q655686), video game series (Q7058673), brand (Q431289), service (Q7406919), facility (Q13226383): item must contain property “instance of (P31), subclass of (P279)” with classes “product (Q2424752), type of manufactured good (Q22811462), album series (Q20671381), record label (Q18127), music release type (Q106043376), fictional company (Q5446565), retail chain (Q507619), product line (Q110375331), model series (Q811701), model series (Q31836768), hotel (Q27686), commercial building (Q655686), video game series (Q7058673), brand (Q431289), service (Q7406919), facility (Q13226383)” or their subclasses (defined using subclass of (P279)). (Help)
Exceptions are possible as rare values may exist. Exceptions can be specified using exception to constraint (P2303).
List of violations of this constraint: Database reports/Constraint violations/P1716#Type Q2424752, Q22811462, Q20671381, Q18127, Q106043376, Q5446565, Q507619, Q110375331, Q811701, Q31836768, Q27686, Q655686, Q7058673, Q431289, Q7406919, Q13226383, SPARQL
Value type “brand (Q431289), fictional brand (Q1412386), trademark (Q167270), human (Q5), enterprise (Q6881511): This property should use items as value that contain property “instance of (P31)”. On these, the value for instance of (P31) should be an item that uses subclass of (P279) with value brand (Q431289), fictional brand (Q1412386), trademark (Q167270), human (Q5), enterprise (Q6881511) (or a subclass thereof). (Help)
Exceptions are possible as rare values may exist. Exceptions can be specified using exception to constraint (P2303).
List of violations of this constraint: Database reports/Constraint violations/P1716#Value type Q431289, Q1412386, Q167270, Q5, Q6881511, SPARQL
Allowed entity types are Wikibase item (Q29934200), Wikibase MediaInfo (Q59712033): the property may only be used on a certain entity type (Help)
Exceptions are possible as rare values may exist. Exceptions can be specified using exception to constraint (P2303).
List of violations of this constraint: Database reports/Constraint violations/P1716#Entity types
Scope is as main value (Q54828448), as qualifier (Q54828449): the property must be used by specified way only (Help)
Exceptions are possible as rare values may exist. Exceptions can be specified using exception to constraint (P2303).
List of violations of this constraint: Database reports/Constraint violations/P1716#Scope, SPARQL
If property value equals to Deere & Company (Q496302) then claim manufacturer (P176) = Deere & Company (Q496302) will be created automatically.
Testing: TODO list
Value Deere & Company (Q496302) will be automatically replaced to value John Deere (Q98642757).
Testing: TODO list
Contemporaries:
if [item A] has this property (P1716) linked to [item B],
then [item A] and [item B] have to coincide or coexist at some point of history.
Exceptions are possible as rare values may exist. Exceptions can be specified using exception to constraint (P2303).
List of violations of this constraint: Database reports/Constraint violations/P1716#Contemporary, SPARQL

Notes on proper usage and accuracy[edit]

Brands are ubiquitous in society. Many folks do not realize that when they talk about Things in the physical world, they often are speaking of Brands and Trademarks. Both Brands and Trademarks are temporal concepts where ownership can be given, transferred, or even bartered over time. Something many of us sometimes forget (unless you are a Trademark lawyer :-) ) To be clear, Trademark and Brand laws in countries carry significant weight and so proper use of brand (P1716) and care should be taken to adequately portray factual statements of ownership, dates, and entities involved.

For example:

"msn" is one of the brands of Microsoft, and carries with it a logo, textual representation, and graphic representation, and a significant amount of legal documentation for proving trademark and branding rights currently held by Microsoft (Q2283). In Wikidata, we have the collection of sites (a portal) known as "msn" with MSN (Q192845), and this entity is a different type (web portal (Q186165)) and serves a different purpose, and it itself is represented by unique branding. There can be another entity to represent the brand of "msn" as well, where "msn" is an instance of a brand (Q431289) , which could have links to various Trademarks, Logos, and Legal Documentation over time as part of Microsoft (Q2283) intellectual property (Q131257). (just an example. Feel free to add any structured data to make this example a "real" example, if you have the time and patience.) Anyways, let's move on to ownership.

Another point of accuracy is in the ownership of a brand that can change over time. Something that might not be evident at first especially if you don't have access to trademark databases and are merely using web searches for research...many companies setup exclusive branding companies that hold and retain the rights of their intellectual property, where their branding company is not the same as (but sometimes part of) their parent company. A company might acquire another company, it's brands, and then later sell the company, but keep and retain the rights for some time or forever the brands themselves! Yes, confusing sometimes, right? Mistakes can sometimes happen especially when trying to find the real (legal) owners of a particular brand at any point in time. In some countries, the laws can make things easier, and sometimes harder, depending on where you live in our world. For example, in some countries, in order to get and provide accurate information for Wikidata statements around branding, you would have to make a trip to the courthouse and request access to records, since it's sometimes locked away from regular public access. So, be careful in research, be accurate, and let's ensure factual statements regarding brand (P1716). Thanks! --Thadguidry (talk) 19:58, 30 November 2020 (UTC)[reply]

Franchises[edit]

Is this property a good fit to link an individual business to its franchise? See the usage in this item: Ninkasi Vaise (Q64959021)? --Azertus (talk) 21:10, 15 August 2021 (UTC)[reply]